eCommerce is a modern and beautiful WordPress Theme for developing eCommerce sites. This theme is 100% fluid responsive to all types of devices and is also SEO ready. This theme uses powerful Woocommerce plugin for creating online shopping website. On activation of woocommerceplugin in this theme it will give you complete ability to develop your online shopping site.
This theme on activation provides you with huge set of Theme Options using which you can easily customize site to the fullest. It allows you to sell digital and downloadable products as well. You can also sell external and affiliate products with this theme easily.
Some other important features of this theme are- it provides you with 6 header styles for your site, supports unlimited combination of homepage layout, 3 layouts for single posts, supports Yoast SEO plugin, zoom in effect to products, parallax slider options, etc.
This theme allows you to have 3 or 4 or 5 sections in footer. This makes your footer wide which suits online shopping sites. Other important features of this theme are-
Unique Product slider widget
show your featured products carousel in 5 different places on a page
Related products carousel is provided
Hide or show ribbons on products
option to choose sticky header
4 styles of pagination option
different background options
AJAX loading, search and filters
integrated with comparison tool, wishlist
WP mega menu compatible
13 custom widgets
supports WP Testimonial plugin and much more.
If you are a start up and you are planning to launch your products to attract more visitors then a website will definitely play a very important role for it. So in order to give a professional as well as modern look to the site there is a need to have the perfect eCommerce WordPress theme for the site. I was looking for such a theme that would help to increase the sales and would be well suited for the site. After going through different themes for eCommerce websites I finally landed on the eCommerce theme which was the premium one. After going through the demos and features of this theme, I finally decided to purchase this theme. With the rigorous testing based on various features and points I reviewed this theme that will definitely help others in the future to take the right decision. Here is my take on this theme:
Design and UX:
One of the main concern for me related to the theme was that it should provide the best product layout design for the site. And I was indeed happy that this theme was very much successful in fulfilling this condition. There was an option related to the control on the WooCommerce shop. It also allowed to add the carousel for the products and also different effects on hover. This theme also provided with the background color as well as the patterns for the website as well as the footer. There can be different typography that can be applied to each of the field along with different character sets that are available. It also provided with the very good user experience and also the product layout design for the site that was expected.
This theme provides with fluid responsiveness that works great on all the devices. It allows the visitors to access the site easily from anywhere and anytime. There is also an option that is provided by this theme from the General Settings. It will allow whether to enable or disable it from the mobile devices or tablets. Thus it provides full control to the users over the responsiveness of their websites.
Ease of Customization:
This theme provides with the full control over the settings through the theme option panel. One can easily customize the theme as per their requirements. There are different widgets that are provided by this theme. Moreover it also provides with the widgetized area for the home page such as the Homepage Banners, Homepage LookBook and Homepage Offers. It also provides with the Deal Page Banners.
1) There are different widgets that are provided to display the advertisements with different dimensions They are MyThemeShop: 125X125 Ads, MyThemeShop: 300X250 Ad, MyThemeShop: Ad and MyThemeShop: 728X90 Ad.
2) It also provides with different widgets related to posts such as MyThemeShop: Author Posts, MyThemeShop: Category Posts, MyThemeShop: Popular Posts, MyThemeShop: Post Slider, MyThemeShop: Recent Posts and MyThemeShop: Related Posts.
3) There are different widgets that are also provided for the Social Media platforms such as MyThemeShop: FB Like Box, MyThemeShop: Latest Tweet and MyThemeShop: Social Profiles.
This theme is compatible with MyThemeShop Connect, WP Mega Menu, WP Review, WP Shortcode, WP Subscribe and WP Tab Widget.
Features of Post/ Page:
Header Animation: There can be different animation effects that can be added for it such as the Parallax effect and Zoom Out effect.
Template: There can be different template that can be added for the post or page. The available templates are Blog, Contact Page, Deals Page and Wishlist Page.
There are different options that are present in order to customize the theme and you will find it under:
Appearance >> Theme Options
1) General Settings:
One can customize the site and give it branding from this settings. The copyright text and pagination type can be directly selected from here.There are also options available to enable lazy load and to provide RTL support or not. One can also enter the FeedBurner URL. As FeedBurner is not functional any longer so the URL of any other service providing with the same feature can be entered here.
2) Styling Options:
One can fully control the appearance of the site from this option. It allows to change the color for the different sections and set the background and color for it. The CSS code can be easily added from here without making any change on the CSS file and also the lightbox effect can be enabled or disabled from here.
The settings related to the header section can be done from here. The choice can be made whether to show the primary or secondary menu or not. There can also be the header background that can be set from here.
The settings related to the slider on the homepage and the number of posts that are to be displayed for the slider can be done from here. It also consists of the meta information on the home page for the fields that are to be enabled and disabled.
In order to use this option the WooCommerce plugin is to be activated. One can also decide the number of products that are to be shown along with the hover effects on the Shop pages. There can be carousels that can be added for the product and also supports the Wishlish feature which is very important.
6) Blog Page:
The elements of the blog page can be controlled from this settings. One can select the pagination type and also the ajax quick search for it.
7) Single Posts:
All the settings related to the single posts can be done from here. You can highlight the fields that are to be displayed for the posts and whether to show the breadcrumbs and author comments.
8) Social Buttons:
The place where the social media buttons are to placed and the icons that are to be displayed in the footer can be selected from here.
9) Ad Management:
The settings related to the ads that are to be displayed for the particular site can be done from here. The code for it can be pasted here along with the days of validation for the particular ad.
There are different options that are present to manage all the sidebars easily and select the custom sidebar for the option that is provided.
One can select 17 standard font sets or 600+ Google fonts that can be applied to different section. Also it allows to select the character set for it.
It allows translate text appearing on your site with out accessing the .po and .mo files. One can directly enter the text and it can displayed for the site.
It is indeed very easy to import as well as export the demo with the single click. It also allows to create a child theme for it.
Speed and Load Order:
Speed and Load plays a very vital and important role though the theme is offering with many features. So in order to keep a check on the speed and load order of this theme I decided to use Google Page Speed. The page speed for mobile devices was 77/100 and for the desktop it was 83/100.
In order to scan all its files to know about any malicious and unwanted code and whether this theme followed the standards and practices of WordPress, I checked it by activating 2 plugins Theme Authenticity Checker (TAC) and Theme Check.
Search Engine Optimization:
Basic search engine optimization is done such as,
Post Title on Blog Archive is in <H2> tag
On Single Post, the title is in <H1> tag
In-built Breadcrumb available for better navigation for Search bot
It is advised to use Yoast SEO WordPress plugin for even better SEO for the site.
This is one of the good theme available to build an eCommerce website and also is bundled with some of the great features in order to change the look and layout of the site. Also there can be different effects that can be given to the products such as hover effects on the product and also adding carousel for it. As the speed and performance of any site plays a very vital role so the performance of this theme is optimized by W3 Total Cache.
This theme comes bundled with various widgets.
There can be different background images and patterns that can be added for it.
Supports Parallax effects and zoom out effects for the header images.
One can also have a full control on the WooCommerce shop.
Very easy to manage all the adds through the Ad management settings.
It is well integrated with social media buttons.
Allows to add the code for header and footer easily from the settings.